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Consider the following scenario that happens thousands of time every day in America.

You go to the grocery store. Upon entering the store Mason Rudolph Jersey , you grab your grocery list and realize you left it at home or in the office. As you are walking up and down the aisles, you try to remember everything you need. When you come home, you check what you purchased against the list and discover the following:

You forgot several items. You purchased some things you didn't need. You spent more money than you budgeted. You spent more time than you planned. You need to return to the store costing you additional time, money and energy. You are possibly frustrated Diontae Johnson Jersey , distracted and unhappy.

Based upon this scenario, the every day simple grocery list has significant value because of the expenditures of time, energy and dollars. So since this simple, common list has significant value Pittsburgh Steelers Jersey , then where is the plan for your business or the rest of your life?

Develop a strategic plan

Mistake:[i] If you don't have a plan, you are on someone else's plan. A strategic plan indicates who does what by when. Remember, hope is not a strategy.[/i]

Let me repeat: When you don't have a plan, you are on someone else's plan.

Think back to that grocery experience. Whose plan were you on? Who made more money? Answer: The grocery store Michael Dickson Jersey , of course. And let's not forget the oil companies and all those other related companies because it costs money to travel from the home or office to the grocery store.

A solid strategic plan is really a systematic, higher order thinking process and includes the following characteristics:

Vision statement Values statement External assessment Competitive analysis Trend analysis Internal appraisal Structure SWOT analysis Mission statement Critical Goal Categories Market Plan Sales Plan Financials Review Process Summary The standard business plan contains usually the financials and may include a vision, mission and values statements. However, the plan does not indicate:

What needs to be done When things need to be done How will we prioritize what needs to be done? Who will do what needs to be done How will we know what needs to be done is done? How will be make necessary course corrections due to unanticipated changes?

If you think this is a lot of work Shaquem Griffin Jersey , you are absolutely correct. Yet, returning to the grocery list scenario. If you determine that you save an estimated $10 per week or $520 annually in food expenditures by investing 30 minutes per week( 26 hours annually) in list writing, reviewing advertisements and cutting coupons, then why wouldn't you invest at least the same amount of time in creating a solid strategic plan? Believe me L.J. Collier Jersey , many of your competitors are doing just that. As the old adage goes, You can plan to succeed or fail to plan. The choice is yours.

P.S. If you missed the previous article, click here Coaching Your Business To The Next Level Series Part 3 - Assessments
Today, with markets going global Chris Carson Jersey , businesses are left with no option but to optimize their websites for international search if they want to position themselves for success in the long-term. Notwithstanding the argument of 鈥楽EO鈥?being dead, search engine optimization services are and will always remain in demand as they do help in attracting maximum visitors to your site. So, if you want to reach customers from all over the world then optimizing your website for international search is a must.

Following are some guidelines which help you in your effort:

Use Geographic Keywords

Keywords are the core of any SEO services ords should therefore not only be indicative of the content but also point to your location or the location of audience you want to target. Hence, using location tags in the keywords can yield good results. For example Russell Wilson Jersey , instead of using 鈥楽EO services鈥?you use; 鈥楽EO services India鈥? When the Indian people are searching on this keyword your site will rank higher if it is optimized well.

Option of Translating your Page

Providing your website content in the local language of each country that is targeted is the best way of reaching a maximum number of customers. However, this may not be feasible or practical and in such cases, a plugin can be installed that will automatically provide a translated version of the website content.

Using Country-Specific Domains

Your URL can determine the demographic for the content on your website. Landing pages created for country-specific domains will contribute towards enhancing your international reach. This will ensure that your website will feature in the search engine of that specific country.

Registering Local Address

If you plan to focus on a singular country other than your own for increasing your customer base then it is wise to register a local URL. It will be all the more better if your URL contains the location keywords; for example and so on. This will get your website definitely featured in the search engines of that country. However, this is feasible if you are going to concentrate on a single country as otherwise you need to spend time in developing different websites for every other location you aim to target.

Knowledge of Local Search Data

A thorough analysis of keyword searches done in the country which you want to target will be helpful in widening your international customer base. Keywords which work well in one country may not feature in the search engine searches in another country. Keyword analysis will help to know which terms work best Seattle Seahawks Jersey , the level of competition existing in that location and so on. This will enable you to develop an apt strategy.

Cater to International Social Media

Social media sites are specific to each country. In USA, the professional networking site is LinkedIn whereas it is Xing in Germany while it could be something different in a different country. It is therefo. Cheap Authentic Jerseys   Cheap Athentic Jerseys   Cheap NBA Jerseys China   Cheap Baseball Jerseys   Cheap College Jerseys China   Cheap College Jerseys China   Cheap Jerseys   Cheap Jerseys China   Wholesale Football Jerseys China Online   Wholesale College Jerseys China  

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